Downtown Development
While cities everywhere are scrambling to create a walkable downtown environment, Palm Springs is building on its existing downtown assets to transform itself into an entertainment, cultural, and lifestyle center desired by so many. It has always been a place to walk. Traditional retail anchors are still important, but the dynamic mixed-use environment, where people live, work and enjoy culture, entertainment, dining and shopping is even more important to the long term health of the downtown.
The City has commissioned a nationally recognized retail analysis firm, the Buxton Company of Fort Worth, Texas, to help the community to study the local market and show in demographic and psychographic detail how Palm Springs has a complicated market sliced many ways among those who live here year around, second homeowners and visitors.
The majestic yet close-up San Jacinto Mountains frame Palm Canyon Drive. Always a people magnet, the mountains just may be the ultimate downtown anchor. In addition to its natural beauty, downtown Palm Springs is also rich in museums, theaters and other attractions. The historic O’Donnell Golf Course is to the north and the Historic Tennis Club Neighborhood to the south.
In addition, the redevelopment of the Desert Fashion Plaza in the center of the downtown area represents a key project to the community. Located at the center of the downtown core, the Desert Fashion Plaza is a 300,000 square foot enclosed shopping center situated on 13 acres. It is currently largely vacant, with the street-fronting spaces leased and all of the interior spaces in the mall vacant and sealed off from the public.
The latest plan — a several hundred million dollar mixed-use project — is currently in the Specific Plan process in the City's Planning Department. Designed to be pedestrian-friendly, it would be anchored by Palm Springs Art Museum to the west and split by a foot-wide street called Museum Way. Plans call for new buildings of varied heights, stepped back from Palm Canyon Drive around the central entertainment plaza. They encompass luxury condos and lofts, an upscale boutique hotel, and more than 250,000 square feet of retail space.
Palm Springs Art Museum
At the base of Mount San Jacinto is architect E. Stewart Williams’ magnificent Palm Springs Art Museum, with its Annenberg Theater, which is the most significant art museum between Los Angeles and Phoenix. Founded in 1938, the Palm Springs Art Museum is an educational institution that promotes a greater understanding of art and performing arts through collections, exhibitions and programs. The Museum's permanent art collection features 19th, 20th, and 21st century works focusing on contemporary California art, classic western American art, Native American art; Pre-Columbian art, Mexican art, and European modern art; glass studio art, American mid-twentieth century architecture, and American photography. In addition, the Museum’s 400-seat Annenberg Theater keeps an eclectic calendar from ballet to modern dance, opera to jazz, and comedy to drama.
Palm Springs FolliesThe Fabulous Palm Springs Follies at the historic Plaza Theater sells out the 800-seat Plaza Theatre eight shows a week from early November to Memorial Day. The Follies, which features Las Vegas-style showgirls in full costume (all over the age of 55!) in 1940’s-style revue, has been featured on ABC’s 20/20, The Today Show, The New York Times, and other national and international publications since its founding 18 years ago. It was also the subject of an Oscar®-nominated short film.
Spa Casino
The Spa Resort Casino downtown is another of the City’s most popular attractions. The casino, owned by the Agua Caliente Band of Cahuilla Indians is affiliated with the Spa Hotel Resort. Few Indian reservations in California encroach into urban areas, as is the case in Palm Springs. (Or, conversely, few cities have developed on Indian reservations like in Palm Springs.) Opened in November 2003, the casino boasts 119,000 square feet of gaming, support and restaurant space. It was designed by the architectural firm of Wimberly Allison Tong & Goo (WATG) of Newport Beach, California, and constructed by Penta Construction.
Agua Caliente Cultural Museum The new Agua Caliente Cultural Museum will be located on Tahquitz Canyon Way. The new museum, which has not yet been built, is being designed by the architectural firm of Jones & Jones, one of the principal architects for the Smithsonian Institution’s new National Museum of the American Indian in Washington, D.C. The Museum will also be a Smithsonian Affiliate, which will allow it to bring world-acclaimed exhibitions from the vast Smithsonian Collection to Palm Springs.
Palm Canyon Theatre
Located in an historic building at the north end of the downtown district is the Palm Canyon Theatre, a 206-seat live theatre venue which remains the only Actors Equity theater in the desert. The theater runs a full season from late September to May, and has recently entered a partnership with the Palm Springs International Film Festival to be a film festival venue during its run in January. Convention Center
Downtown Hotels
Hotel developers are sophisticated investors, Raymond explains. In the case of Palm Springs, they see how the expanded Convention Center will attract larger groups and how there will be a greater need for upscale rooms and suites for top corporate executives as well. It’s also clear that once a town has multiple “must see” attractions, visitors stay longer Raymond said the $24 million poured into a makeover of the former Marquis Hotel should pay off handsomely for the Hotel Zoso which opened in fall of 2005. A new Luxury Collection of Starwood hotel, the City’s first 4-Star property, will be built on a redevelopment agency-owned parcel near the Convention Center, an ideal place for l corporate entertaining. The Tribe already has plans to rebuild the Spa Resort Hotel in the next few years in conjunction with the Agua Caliente Cultural Museum opening.
Adjacent to the Convention Center is a 410-room Wyndham Hotel (the conference hotel) as well as parking lots to be developed with a 400-room Hard Rock Hotel and a 200-room Westin Hotel. Located immediately to the west of the Convention Center are the Plaza Villas condominiums and the 119,000 square foot Spa Resort Casino. Other significant hotel properties in Section 14 include the Spa Resort Hotel (237 rooms), the Hilton Palm Springs Resort (250 rooms), Hotel Zoso (165 rooms), as well as limited service hotels Courtyard by Marriott and Extended Stay America.
In addition to the retail and office uses, downtown also features a 190-room Hyatt Suites Hotel and the 125-room Palm Mountain Resort as its largest hotel properties; recently a 51-room boutique hotel was approved.
During the next five to six years, the total investment in the Palm Springs core will reach or exceed $2.5 billion, according to Tom Davis, chief planning and development officer for the Agua Caliente Band of Cahuilla Indians, and Michael Braun, Wessman Development vice president. Each is tracking his design team’s financial requirements and that of other downtown players coming on line. The notion that the whole is greater than the sum of its parts applies here, they concur. Davis is spearheading a $500 million replacement of the Spa Resort Hotel property with two hotel towers, a climate-controlled shopping galleria, a spa, luxury condominiums, a Vegas-style showroom, and a parking garage.
Official Website of World Famous Palm Canyon Drive
Downtown Business Improvement District Advisory Board Applications
Free viewers are required for some of the attached documents. They can be downloaded by clicking on the icons below.